CMORG

BRAND IDENTITY

Using:

BRIEF

The Cross Market Operational Resilience Group (CMORG) required a new brand identity that reflected their position as a critical player in the financial sector’s resilience efforts.

The identity needed to convey authority, collaboration, and focus across a range of professional materials.

SOLUTION

I developed a concept centred on CMORG’s role as the ‘strategic focal point’ of operational resilience.

The circular logo, with its bold red accent, symbolised unity, importance, and clarity.

The branding extended seamlessly to PowerPoint templates, report layouts, and large-scale conference banners, ensuring a professional and cohesive visual presence that aligned with CMORG’s values and mission.

Reports and guidance documents were created for the group using these templates.

Included:

• Logo pack

• Themed image pack

• Powerpoint templates

• InDesign report templates

• Conference banners

• A website has now also been created for this group.